Corporate Partners

Our corporate partners move the Amphibian Survival Alliance to conservation successes. They support ASA’s action in key sites, in collaboration with local communities, to conserve amphibians and their core habitats.

These companies are built on purpose of mission. They are leading a continuously growing group of businesses that have built sustainability and giving into their brands and their reason to exist.

We thank these partners for using their success and passion to save amphibian species and achieve broader conservation goals for the benefit of our planet. View the seed grants and the projects that these partners make possible.

Pura Vida Braceletslogo

Pura Vida Bracelets

The ‘Charity Collection’ was created to give back! Pura Vida Bracelets has been able to raise thousands of dollars for over 150 different charities through this collection.

Many critical habitats for amphibians lie in private hands throughout the Tropics, and are at imminent risk of destruction because of lack of restrictions on deforestation and degradation. Almost half of the world’s 7,000 amphibian species are already in decline, and this is set to rise as the destruction of their habitat continues. Over 800 threatened amphibian species are found solely outside of reserves and, as such, are afforded no protection at all.

There is a silver lining, however. Because so many of these species live within a very restricted geographic range or even a single locality, a rare opportunity for conservation presents itself. Entire species can be safeguarded through the strategic protection of relatively small tracts of core habitat.

“Land purchase, where possible, can be a valuable approach to habitat protection because it places ownership and management responsibility directly in the hands of the in-country partner organization. We have found this to be effective in ensuring the long-term protection and management of key sites for amphibians, which typically have small home ranges in the tropics and therefore can be protected with the strategic acquisition of small tracts of land.” says Don Church, Executive Director of the Amphibian Survival Alliance.

Protecting key habitats and empowering local communities can save entire species saved from impending extinction with relatively modest and focused investments. The Amphibian Survival Alliance provides the financial support necessary to allow local organizations to purchase and manage these critical lands.

Empowering local people is also one of the driving forces behind the ASA’s newest partner, 1% for the Planet business member Pura Vida Bracelets.

Almost three years ago, two friends, Paul Goodman and Griffin Thall, created Pura Vida Bracelets after stumbling across amazing hand-made bracelets in Costa Rica while on a surf trip. Each bracelet sold helps to provide full-time jobs to over 30 local artisans in Costa Rica. Additionally, Pura Vida Bracelets wanted to do more than just help the artisans in Costa Rica, and developed the ‘Charity Collection’ to give back! Through this collection, Pura Vida Bracelets has been able to raise thousands of dollars for over 150 different charities to date.

“The Charity Collection has grown to more than we even imaged and we’re so happy that we are able to support and give back to so many deserving organizations and causes,” says Biana Kofman from Pura Vida Bracelets. The hard work that goes into making each bracelet represents the dedication and respect for the beautiful land that we all live in.

The new partnership between Pura Vida Bracelets and the Amphibian Survival Alliance will empower local artisans to earn a livelihood and it helps to protect habitats and species upon which we all depend.

Visit the Pura Vida Bracelets website today to purchase your very own “Leaping to the Rescue” bracelet and proudly display your dedication to saving amphibians around the globe. The colors of the bracelet are reminiscent of the bright colors of amphibians found throughout the Tropics.

$1.00 from the sale of each $5.00 bracelet is donated to the Amphibian Survival Alliance to support amphibian conservation efforts on the ground.

It is important to remember, you are not just buying a product, you are buying a cause and a way of life. The phrase “Pura Vida” means pure life in Spanish. Enjoying life slowly, celebrating good fortune and not taking anything for granted embodies the Pura Vida Lifestyle. It’s about being free and loving life to its fullest with no regrets or taking anything for granted; it’s an attitude. Pura Vida directly translates into “Pura Life,” simple as that!

Liquid Spark, Inc.

Liquid Spark, Inc.’s mission is to o create practical marketing that inspires adventure, action, and stewardship of people, place, and planet.

Liquid Spark, Inc. and the Amphibian Survival Alliance (ASA) have teamed up under 1% for the Planet to increase frontline support for amphibians and their habitats worldwide. The driving force behind ASA’s newest partnership with 1% for the Planet business member Liquid Spark is the connection between amphibian conservation and watershed and water resource protection. The ASA’s approach to amphibian conservation not only has a direct link to conserving some of the most biologically diverse and critical areas in the world, but also has additional benefits for safeguarding an array of ecosystem services for people.

Liquid Spark, Inc. and the Amphibian Survival Alliance (ASA) have teamed up under 1% for the Planet to increase frontline support for amphibians and their habitats worldwide. The driving force behind ASA’s newest partnership with 1% for the Planet business member Liquid Spark is the connection between amphibian conservation and watershed and water resource protection. The ASA’s approach to amphibian conservation not only has a direct link to conserving some of the most biologically diverse and critical areas in the world, but also has additional benefits for safeguarding an array of ecosystem services for people.

It’s these benefits that make ASA a natural partner for Liquid Spark. Liquid Spark is a strategic marketing agency for the outdoor adventure industry based in Bryson City, North Carolina. Their mission is to create practical marketing that inspires adventure, action, and stewardship of people, place, and planet. They are avid outdoor enthusiasts and advocates for adventure-based recreation that supports and protects sustainable communities, wilderness areas and watersheds for current and  future generations. Liquid Spark’s President & Founder is also an AdventureEDU Educator for the Adventure Travel & Trade Association, helping to train adventure operators, tourism agencies, and government organizations in emerging destinations in effective adventure marketing.

“Apart from their ecological importance, amphibian species such as frogs and salamanders are woven through our cultural fabric the world over. They represent the diverse natural world of beauty and wonder we enjoy,” says James Lewis, Director of Operations for the Amphibian Survival Alliance.

Despite the importance of amphibians and the places they are found, almost half of the world’s 7,000 amphibian species are in decline, and this is set to rise as the destruction of their habitats continue. The ASA is the largest partnership in the world working to save amphibian species in the wild. Success to date has been dependent on the partners that make up the ASA.

By joining the ASA as a Strategic Partner, Liquid Spark’s 1% donation will support international amphibian conservation efforts as well as create seed grants for amphibian and habitat conservation work near Liquid Spark’s home in the Great Smoky Mountains. This region is a hot spot for salamanders where almost half of the salamander species in North America are found. ASA seed grants are a powerful mechanism for kick-starting research and conservation programs that often develop into larger or longer-term projects.

“It is really important to us to be part of the solution for protecting the environment and educating people about the critical dependencies between ecosystem health and humans’ health. ASA is a proven leader in protecting amphibian habitat and watersheds that can double the impact of our 1% for the Planet donation all while enabling us to target local environmental projects to protect rare salamander species in our own backyard of the Great Smoky Mountains,” says Julie Thorner, President and Founder of Liquid Spark.

Liquid Spark serves for profit adventure companies and offers discounted agency services to a select group of non-profit organizations that align with the Liquid Spark mission. Liquid Spark’s marketing and media services include Strategic Marketing, Search Marketing, Email Marketing, Print & Graphic Design, Social PR, and Education & Training.

Internationally, ASA also administers a million dollar fund for habitat protection called the Leapfrog Conservation Fund. Over 800 threatened amphibian species are afforded no protection at all since they are found solely outside protected areas. The fund harnesses a rare opportunity for conservation. Many of these species live within very restricted geographic ranges or even within a single locality. Entire species can be safeguarded through the strategic protection of core habitat.

By protecting key habitats and empowering local communities, entire species can be saved from impending extinction with relatively modest and focused investments. Through this fund, the ASA provides the financial support necessary to allow local organizations to purchase and manage these critical lands.

The new partnership between Liquid Spark and the Amphibian Survival Alliance will have a meaningful impact on amphibian conservation in the U.S. and abroad.

Peace Frogs

Peace Frogs is a full line of clothing, designed to help promote positive and optimistic thinking throughout the world.

Peace Frogs, the clothing apparel company based in Gloucester, Virginia, joined the Amphibian Survival Alliance for the third annual Giving Tuesday by becoming a Strategic Partner. On Giving Tuesday, December 2, 2014, Peace Frogs donated 10% of their online sales to the Alliance’s work of improving the quality of life for amphibians, for other wildlife (biodiversity) and for people around the world.

Those at Peace Frogs hear stories from people about what their brand means to them: it’s more than just a piece of clothing; it’s an icon of hope and happiness. And that is just what the amphibians of the world need right now. Peace Frogs cares about the environment and they care about people as well which makes them an exciting and natural partner of the Alliance.

Giving Tuesday could not have been a better occasion for the Alliance and Peace Frogs to join forces. It is a movement that celebrates giving on the Tuesday following Black Friday and Cyber Monday in order to inspire bigger and better giving during the holidays. Peace Frogs and their supporters gave gifts to the Planet through online giving and responding to calls such as, “Help amphibians in the wild by purchasing Peace Frogs apparel online and #FeelGreatGiving for #GivingTuesday!”

2014 was the first year that the Alliance participated in Giving Tuesday. The Alliance has many goals that can only be accomplished through a large, diverse partnership that includes both Corporate Sponsors and Strategic Supporters. Together we work to:

Prevent the extinction of any amphibian species.

Coordinate amphibian conservation actions across the world.

Maintain and, where possible, improve the conservation status of all amphibian species.

Conserve and, where appropriate, improve and enlarge areas of habitat important for amphibians.

Build broad partnerships engaging all stakeholders needed for effective conservation.

Provide decision makers with conservation advice based on the best scientific studies available.

Help, through amphibians, to conserve broader biodiversity and to improve the quality of people’s lives.

Educate and inspire people to the wonders of amphibians and their role in maintaining healthy ecosystems.

Part of the Peace Frogs mindset is an awareness of our endangered environmental resources. The Alliance is grateful for the opportunity to join the ranks of the many organizations Peace Frogs has supported in the past. Peace Frogs founder, Catesby Jones, highlights their ongoing commitment to the environment and how business partnerships can support nonprofit groups, “We have supported various amphibian conservation projects over the years. Giving Tuesday was a fun way to get all of our Followers working together to help a great group.”

Thank you Peace Frogs for joining the world’s largest partnership for amphibian conservation!

CGO Ecology

Our mission is to obtain the best deal possible for wildlife in a world under intense pressure from ‘sustainable development,’ and to do so with a strong social responsibility.

Our mission is ethical ecological consultancy offering honest pragmatic expert advice, mitigation, research, training, project management and other assistance to public, private and not-for-profit sectors. To achieve clients’ aims whilst conserving or enhancing wildlife and habitats that are subject to development pressures and other land use challenges. To donate at least 10% of profits (>$10,000 in 2014) and as much staff time as possible (>100 days in 2014) to biodiversity conservation projects and other worthy causes.

FrogLog Co

FrogLog Co’s (Osprey LLC) mission is to provide an effective, inexpensive, and simple device that helps swimming pool owners conserve native wildlife while keeping pool water clean, and reducing pool maintenance.

On accident, much like Rich Mason, we became aware that swimming pools are a tempting and fatal place for frogs and, too occasionally, other amphibian and wildlife species. Unlike Rich, however, when we found out about the saga playing out in pools worldwide, there were available solutions. In 2004, Rich set out to create a device for pools that would enable almost all wildlife that fell in to be able to get back out before drowning or dying of chlorine poisoning.

What followed was the creation of the FrogLog. The FrogLog shares the same name as this publication and works towards a similar mission of protecting amphibians. It was only natural for us to strike up a beautiful partnership! The FrogLog Co became an official Amphibian Survival Alliance (ASA) partner in March 2014.

Here’s Rich’s and the FrogLog story:

In June of 2004, Rich’s good friends, who had recently built an in-ground swimming pool on their wooded lot near Baltimore, Maryland, called to let him know frogs were dying in their pool. Nearly every day, between one and several frogs and toads were removed from their pool; some were alive but others were dead in the skimmer basket. One morning, after a warm rainy night, an astonishing 53 frogs and toads were found in the pool. He spoke with other friends with swimming pools and heard similar stories. In addition to frogs, there was the occasional mole, mouse, baby bird, opossum, turtle, salamander, squirrel, bat, chipmunk, and more.

As a wildlife biologist, Rich found this information troubling and decided to seek a solution. There were a few products already on the market but he found that all had shortcomings. He decided to build his own device. Foam and fabric material was gathered, the sewing machine was pulled out and the resulting floating device with a mesh tether was constructed and placed in the pool.

For the first few days they did not find any dead animals in the pool. However, they could not tell just how effective the device was since there was no way to know how many animals had fallen in. To better document the efficiency of the Froglog, a funnel trap was placed at the top of the device to catch all the animals that climbed up and out of the pool.

During a 23-day period in late summer and early fall, 47 American toads (Bufo americanus) and 3 green frogs (Rana clamitans) were removed alive from the funnel trap. Two dead American toads were found in the skimmer basket. During this brief test period, the Froglog was 94% effective at allowing trapped amphibians to climb out of the pool.

Kickstarter Campaign for Research & Development

By finalizing a product and making the Froglog available to the public, Rich’s company has helped thousands of owners of pools avoid large fatalities of wildlife. But, they aren’t stopping there and they are back to the drawing board to enhance the model through research and development. They just wrapped up their successful campaign on Kickstarter to raise $1,500 to add features to the current product and to create options for larger wildlife such as rabbits and basement window wells.

Where to Next

The FrogLog Co is interested in working with the pool industry and conservation community on promoting pool owners to conserve native animals. Thousands of pools now have the FrogLog, but millions of pools remain without. They are also looking to work with scientists to document and better understand this issue as little research has been done. They are very interested in working with researchers or grad students to better understand this problem and begin to estimate the impact; similar to what has been done to estimate the bird and small wildlife impact from outdoor and feral cats, cell tower impact to migrating birds, and the impact of glass windows to birds.

How to Help Wildlife in Your Pool – Advice from The FrogLog Co –

Use aswimming pool animal escape device such as the FrogLog.

Enclose a pool with a screen to exclude frogs, mice and other small animals from access to pools. This, however, is an expensive solution.

Use a pool cover, especially at night, to reduce, but not eliminate, frog access to pools. Small animals will still crawl under the cover. In addition to a cover, install an animal escape device.

Install a solid wooden fence around the pool to reduce animal access. Install metal flashing or screen around the base of a chain link or open picket fence to reduce amphibian access.

 Use a non-toxic method to sanitize the water such as ionization. This will reduce the     animal exposure to toxic chemicals but still not prevent animals from drowning.

ASA Partnership

The FrogLog Co and ASA are working together to spread the word about each other’s missions. We hope that by combining our reach we will be able to accomplish more for the protection of amphibians. In addition, The Frog Log Co will give 20% of the sales of the FrogLog product to ASA from purchases made from ASA’s SHOP page. If you, or an acquaintance with a pool, are in need of a FrogLog, please find them here: ASA will receive 20% of sales generated through the ASA web site.

Fabled Frog Soap

Fabled Frog Soap’s mission is to provide an environmentally responsible and sustainable product, doing no harm and supporting ecological systems, while meeting the human need to cleanse and nourish the skin.

Fabled Frog Soap has joined the Amphibian Survival Alliance (ASA) in envisioning a world in which the extinction of known threatened species of amphibians has been prevented and their conservation status, particularly of those most in decline, has been improved and sustained. Fabled Frog Soap is committed to donating 15% of its sales to organizations that protect and restore amphibian habitat, including work by the ASA.

The philosophy and practices of Fabled Frog Soap are inspiring themselves. Fabled Frog Soap makes vegan, palm-oil free soap and researches each ingredient that goes into their products. They are steadfast in making sure that their product does no harm and that nature does not pay the price. They are committed to using deforestation-free products that do not contain Endangered or Threatened species. And, as the name suggests, they also have a deep commitment to amphibians.

Kimberly Merenz, founder and sole employee of Fabled Frog Soap, tells a tale we are all too familiar with, “The idea for the frogs came from my experience as a biologist, but likely started long before I knew what an ecosystem was. While growing up at a small lake in Pennsylvania I saw the impacts of our actions directly on the lake we played in and around. Each septic system for each house around the lake was draining into the lake. As the lake became polluted the call of the bull frogs on hot summer nights nearly disappeared. The lake now has a sewer system and the lake has recovered, but I wonder if the frogs have.”

Like the ASA, she too believes that frogs are the canary in the coal mine.

When explaining Fabled Frog’s sustainability roots, Merenz sums it up well, “What we do to our water systems we do to ourselves and future generations, and the frogs are the first to tell us when we have polluted our water. Without clean water all life will cease to exist as we know it.”


Exploring the website, you will find that each product is paired with a featured frog, which enables lovers of their soap to also love frogs. The Basics Bar tells of Hyperolius riggenbachi, a IUCN Vulnerable species, meaning it’s at high risk of extinction in the wild, found in Cameroon and Nigeria. Their vegan skin care products, which help to counteract dry winter months and sunny summer, features Nymphargus rosadus, also a Vulnerable frog species, but found in Colombia.


Companies like Fabled Frog Soap make it possible to find the right eco-friendly alternatives and re-inspire the passion in consumers to do so. The ASA benefits greatly from businesses like Fabled Frog Soap that power their product and purpose to support our mission. When you support Fabled Frog Soap, you support the ASA.


KonectIDY’s mission is to create a customizable language of colors unique to each individual – a color-coded bracelet that you design, name, and own with a specific positive meaning for you – which empowers you to share that Konection with the world!

At KonectIDY we see value in not only building a company based on a positive vision for the future, but a company that offers the ability to share a positive Konection to the world. We built this company on the spirit of “paying it forward” for both individuals and charities…in whatever colorful way you choose. We call it a personal URL or hashtag that you wear on your wrist, we call it a unique color-coded language that happens to be a bracelet and we call it a colorful Konection to the world – but ultimately we call it our mission in life.


Become a Corporate Partner

To partner with the Alliance and identify the project that aligns with your interest, please contact our Director of Communications and Partnerships, Candace M. Hansen-Hendrikx by email or by completing the form below

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With over 100 partners across the globe, including many of the world’s premier conservation organizations, the Alliance is uniquely positioned to bring together resources to implement effective conservation.